Flat paint is often chosen for its smooth appearance and ability to hide flaws. Unlike glossy paints, flat paint doesn't have a shiny finish. This means it's less forgiving when it comes to cleaning, as scrubbing too hard can rub off the paint or leave shiny marks. Knowing this, it's important to approach cleaning with care and the right techniques. Characteristics of Flat Paint Flat paint provides a non-reflective, matte finish that is ideal for concealing imperfections on